Thursday, Sept. 26 — Main Library is hosting the Boulder Library Foundation's 50th Gala on Thursday. Second floor public computers will be unavailable and Main will close at 4:30 p.m.
Friday, Sept. 27 — All locations will be closed for staff training.

Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good
(Adobe EPUB eBook, Kindle Book, OverDrive Read)

Book Cover
Author:
Carvill, Michelle
Author:
Butler, Gemma
Published:
Bloomsbury Publishing 2024
Format:
Adobe EPUB eBook, Kindle Book, OverDrive Read
Status:
Available from OverDrive

Description

An exploration of some of the most high profile environmental and sustainability challenges facing businesses and consumers, and 101 of the most practical solutions from the world of marketing.

In our fast-moving and consumer-driven world – in which more than 10 million people are Marketers – social and environmental issues are increasingly being moved to the top of boardroom agendas. Each and every company, and therefore every marketer, has a responsibility to learn about the changing landscape in which they operate, and to adapt their skills, creativity and influence accordingly.
From the authors of Sustainable Marketing, awarded Highly Commended at the Business Book Awards 2022, Can Marketing Save the Planet? is the ultimate guidebook for this journey, taking a deep dive into some of the most high profile subjects and solutions that every marketer needs to know about. It details the main priorities that companies should consider, and provides a 101-topic directory of the practical and realistic ways in which marketers can drive positive impact, showing that, even in the age of consumerism, marketing CAN be a force for good.

Also in This Series

Formats

Adobe EPUB eBook
Works on all eReaders (except Kindles), desktop computers and mobile devices with reading apps installed.
Sample 
Kindle Book
Works on Kindles and devices with a Kindle app installed.
Sample 
OverDrive Read
Sample 
Need Help?
If you are having problem transferring a title to your device, please fill out this support form or visit the library so we can help you to use our eBooks and eAudio Books.

More Like This

Other Editions and Formats

Choose a Format
Checked Out
Available Online
Online OverDrive Collection
Online OverDrive Collection

More Copies In Prospector

Loading Prospector Copies...

Subjects

Subjects
Business
Nonfiction

More Details

Street Date:
01/04/2024
Language:
English
ISBN:
9781399411233
ASIN:
B0CLDHTRBJ

Borrower Reviews

Librarian Reviews

Published Reviews

Reviews from GoodReads

Loading GoodReads Reviews.

Citations

APA Citation (style guide)

Michelle Carvill. (2024). Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good. Bloomsbury Publishing.

Chicago / Turabian - Author Date Citation (style guide)

Michelle Carvill. 2024. Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing As a Force for Good. Bloomsbury Publishing.

Chicago / Turabian - Humanities Citation (style guide)

Michelle Carvill, Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing As a Force for Good. Bloomsbury Publishing, 2024.

MLA Citation (style guide)

Michelle Carvill. Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing As a Force for Good. Bloomsbury Publishing, 2024.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.

Copy Details

LibraryOwnedAvailable
Shared Digital Collection11
Boulder Public Library00

Staff View

Grouped Work ID:
568a5bb5-496e-241a-303f-7a14fc041401
Go To Grouped Work

QR Code

API Extraction Dates

Needs Update?:
No
Date Added:
Feb 06, 2024 10:23:35
Date Updated:
Feb 06, 2024 10:23:35
Last Metadata Check:
Sep 15, 2024 05:12:04
Last Metadata Change:
Jul 14, 2024 05:27:36
Last Availability Check:
Sep 15, 2024 05:12:06
Last Availability Change:
Apr 06, 2024 09:17:04
Last Grouped Work Modification Time:
Sep 19, 2024 12:01:34

OverDrive Product Record

images
    • cover:
        • href: https://img1.od-cdn.com/ImageType-100/1348-1/{9E659153-368E-4F5B-9200-217E4BA81FBB}IMG100.JPG
        • type: image/jpeg
    • thumbnail:
        • href: https://img1.od-cdn.com/ImageType-200/1348-1/{9E659153-368E-4F5B-9200-217E4BA81FBB}IMG200.JPG
        • type: image/jpeg
    • cover150Wide:
        • href: https://img1.od-cdn.com/ImageType-150/1348-1/{9E659153-368E-4F5B-9200-217E4BA81FBB}IMG150.JPG
        • type: image/jpeg
    • cover300Wide:
        • href: https://img1.od-cdn.com/ImageType-400/1348-1/{9E659153-368E-4F5B-9200-217E4BA81FBB}IMG400.JPG
        • type: image/jpeg
formats
      • identifiers:
            • type: ISBN
            • value: 9781399411233
      • name: Adobe EPUB eBook
      • id: ebook-epub-adobe
      • identifiers:
            • type: ISBN
            • value: 9781399411233
      • name: OverDrive Read
      • id: ebook-overdrive
otherFormatIdentifiers
      • type: ISBN
      • value: 9781399411257
mediaType
eBook
primaryCreator
    • role: Author
    • name: Michelle Carvill
isOwnedByCollections
True
title
Can Marketing Save the Planet?
dateAdded
2024-02-06T20:41:00Z
contentDetails
      • href: https://link.overdrive.com?websiteID=114&titleID=10322789
      • type: text/html
      • account:
          • name: Front Range Downloadable Library (CO)
          • id: 1100
sortTitle
Can Marketing Save the Planet 101 Practical Ways to Use Sustainable Marketing as a Force for Good
crossRefId
10322789
subtitle
101 Practical Ways to Use Sustainable Marketing as a Force for Good
id
9E659153-368E-4F5B-9200-217E4BA81FBB
starRating
0

OverDrive MetaData

isPublicDomain
False
formats
      • fileName: CanMarketingSavetheP_9781399411233_10322789
      • partCount: 0
      • fileSize: 1470845
      • identifiers:
            • type: ISBN
            • value: 9781399411233
      • rights:
            • type: Copying
            • value: 0
            • type: Printing
            • value: 0
            • type: Lending
            • value: 0
            • type: ReadAloud
            • value: 0
            • type: ExpirationRights
            • value: 0
      • name: Adobe EPUB eBook
      • isReadAlong: False
      • id: ebook-epub-adobe
      • onSaleDate: 1/4/2024
      • samples:
            • source: From the book
            • formatType: ebook-overdrive
            • url: https://samples.overdrive.com/?crid=9e659153-368e-4f5b-9200-217e4ba81fbb&.epub-sample.overdrive.com
      • fileName: CanMarketingSavetheP_10322789
      • partCount: 0
      • fileSize: 0
      • identifiers:
            • type: ASIN
            • value: B0CLDHTRBJ
      • name: Kindle Book
      • isReadAlong: False
      • id: ebook-kindle
      • onSaleDate: 1/4/2024
      • samples:
            • source: From the book
            • formatType: ebook-overdrive
            • url: https://samples.overdrive.com/?crid=9e659153-368e-4f5b-9200-217e4ba81fbb&.epub-sample.overdrive.com
      • fileName: CanMarketingSavetheP_9781399411233_10322789
      • partCount: 0
      • fileSize: 0
      • identifiers:
            • type: ISBN
            • value: 9781399411233
      • name: OverDrive Read
      • isReadAlong: False
      • id: ebook-overdrive
      • onSaleDate: 1/4/2024
      • samples:
            • source: From the book
            • formatType: ebook-overdrive
            • url: https://samples.overdrive.com/?crid=9e659153-368e-4f5b-9200-217e4ba81fbb&.epub-sample.overdrive.com
keywords
      • value: finance
      • value: International
      • value: Creativity
      • value: Sustainability
      • value: board
      • value: branding
      • value: development
      • value: education
      • value: messaging
      • value: publicity
      • value: skills
      • value: social media
      • value: business
      • value: customer
      • value: environment
      • value: global
      • value: ideas
      • value: impact
      • value: investment
      • value: consumer
      • value: Solutions
      • value: sales
      • value: greenwashing
      • value: activism
      • value: awareness
      • value: students
      • value: Eco
      • value: initiatives
creators
      • role: Author
      • fileAs: Carvill, Michelle
      • bioText: Michelle Carvill is a strategic marketer and Sustainable Marketing consultant. Co-Founder and Podcast Host at Can Marketing Save the Planet Ltd, a company on a mission to support responsible marketing through educating and supporting the approximate 10.6 million Marketers on the planet. Awarded 'Outstanding Contribution to Marketing' in 2022 for driving sustainable marketing transformation. Six-time published author. Recognized as one of the UK's Top 100 Inspirational Business Women in 2021.
      • name: Michelle Carvill
      • role: Author
      • fileAs: Butler, Gemma
      • bioText: Gemma Butler is Co-Founder/Director at Can Marketing Save the Planet Ltd where alongside Michelle they champion sustainable marketing and leadership, and co-host the podcast series by the same name. Former Marketing Director at the Chartered Institute of Marketing, Gemma continues to develop qualifications and training focused on educating Marketers and business across the world.
      • name: Gemma Butler
imprint
Bloomsbury Business
publishDate
2024-01-04T00:00:00-05:00
isOwnedByCollections
True
title
Can Marketing Save the Planet?
fullDescription
An exploration of some of the most high profile environmental and sustainability challenges facing businesses and consumers, and 101 of the most practical solutions from the world of marketing.

In our fast-moving and consumer-driven world – in which more than 10 million people are Marketers – social and environmental issues are increasingly being moved to the top of boardroom agendas. Each and every company, and therefore every marketer, has a responsibility to learn about the changing landscape in which they operate, and to adapt their skills, creativity and influence accordingly.
From the authors of Sustainable Marketing, awarded Highly Commended at the Business Book Awards 2022, Can Marketing Save the Planet? is the ultimate guidebook for this journey, taking a deep dive into some of the most high profile subjects and solutions that every marketer needs to know about. It details the main priorities that companies should consider, and provides a 101-topic directory of the practical and realistic ways in which marketers can drive positive impact, showing that, even in the age of consumerism, marketing CAN be a force for good.
popularity
0
links
    • self:
        • href: https://api.overdrive.com/v1/collections/v1L1BvwAAAA25/products/9e659153-368e-4f5b-9200-217e4ba81fbb/metadata
        • type: application/vnd.overdrive.api+json
    • shareInLibby:
        • href: https://link.overdrive.com/share?q=ZYOdAEqDkIE
        • type: text/HTML
id
9e659153-368e-4f5b-9200-217e4ba81fbb
starRating
0
images
    • cover:
        • href: https://img1.od-cdn.com/ImageType-100/1348-1/{9E659153-368E-4F5B-9200-217E4BA81FBB}IMG100.JPG
        • type: image/jpeg
    • thumbnail:
        • href: https://img1.od-cdn.com/ImageType-200/1348-1/{9E659153-368E-4F5B-9200-217E4BA81FBB}IMG200.JPG
        • type: image/jpeg
    • cover150Wide:
        • href: https://img1.od-cdn.com/ImageType-150/1348-1/{9E659153-368E-4F5B-9200-217E4BA81FBB}IMG150.JPG
        • type: image/jpeg
    • cover300Wide:
        • href: https://img1.od-cdn.com/ImageType-400/1348-1/{9E659153-368E-4F5B-9200-217E4BA81FBB}IMG400.JPG
        • type: image/jpeg
isPublicPerformanceAllowed
False
languages
      • code: en
      • name: English
subjects
      • value: Business
      • value: Nonfiction
publishDateText
01/04/2024
otherFormatIdentifiers
      • type: ISBN
      • value: 9781399411257
mediaType
eBook
shortDescription
An exploration of some of the most high profile environmental and sustainability challenges facing businesses and consumers, and 101 of the most practical solutions from the world of marketing.

In our fast-moving and consumer-driven world – in which more than 10 million people are Marketers – social and environmental issues are increasingly being moved to the top of boardroom agendas. Each and every company, and therefore every marketer, has a responsibility to learn about the changing landscape in which they operate, and to adapt their skills, creativity and influence accordingly.
From the authors of Sustainable Marketing, awarded Highly Commended at the Business Book Awards 2022, Can Marketing Save the Planet? is the ultimate guidebook for this journey, taking a deep dive into some of the most high profile subjects and solutions that every marketer needs to know about. It details the main priorities that companies should...
sortTitle
Can Marketing Save the Planet 101 Practical Ways to Use Sustainable Marketing as a Force for Good
crossRefId
10322789
subtitle
101 Practical Ways to Use Sustainable Marketing as a Force for Good
publisher
Bloomsbury Publishing
bisacCodes
      • code: BUS008000
      • description: Business & Economics / Business Ethics
      • code: BUS043000
      • description: Business & Economics / Marketing / General
      • code: BUS094000
      • description: Business & Economics / Green Business