The new rules of green marketing: strategies, tools, and inspiration for sustainable branding
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Ottman, J. A. (2011). The new rules of green marketing: strategies, tools, and inspiration for sustainable branding. San Francisco, CA, Berrett-Koehler Pub.
Chicago / Turabian - Author Date Citation (style guide)Ottman, Jacquelyn A. 2011. The New Rules of Green Marketing: Strategies, Tools, and Inspiration for Sustainable Branding. San Francisco, CA, Berrett-Koehler Pub.
Chicago / Turabian - Humanities Citation (style guide)Ottman, Jacquelyn A, The New Rules of Green Marketing: Strategies, Tools, and Inspiration for Sustainable Branding. San Francisco, CA, Berrett-Koehler Pub, 2011.
MLA Citation (style guide)Ottman, Jacquelyn A. The New Rules of Green Marketing: Strategies, Tools, and Inspiration for Sustainable Branding. San Francisco, CA, Berrett-Koehler Pub, 2011.
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Last Sierra Extract Time | Sep 14, 2024 10:03:37 AM |
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Last File Modification Time | Sep 14, 2024 10:04:26 AM |
Last Grouped Work Modification Time | Sep 14, 2024 10:03:41 AM |
MARC Record
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001 | 642843768 | ||
003 | OCoLC | ||
005 | 20110322122117.0 | ||
008 | 100617s2011 caua e b 001 0 eng d | ||
020 | |a 9781605098661 (pbk.) | ||
020 | |a 1605098663 (pbk.) | ||
035 | |a (OCoLC)642843768 | ||
040 | |a BTCTA |b eng |e rda |c BTCTA |d YDXCP |d ORX |d BWX |d CoBoFLC | ||
082 | 0 | 4 | |a 658.4083 |2 22 |
100 | 1 | |a Ottman, Jacquelyn A. | |
245 | 1 | 4 | |a The new rules of green marketing : |b strategies, tools, and inspiration for sustainable branding / |c Jacquelyn A. Ottman. |
246 | 3 | 0 | |a Rules of green marketing |
260 | |a San Francisco, CA : |b Berrett-Koehler Pub., |c c2011. | ||
264 | 1 | |a San Francisco, CA : |b Berrett-Koehler Pub., |c [2011] | |
264 | 4 | |c ©2011 | |
300 | |a xx, 252 pages : |b illustrations ; |c 23 cm | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a unmediated |b n |2 rdamedia | ||
338 | |a volume |b nc |2 rdacarrier | ||
504 | |a Includes bibliographical references (p. [199]-240) and index. | ||
650 | 0 | |a Green marketing. | |
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